Level 3 in Creative Digital Media in AI Marketing

 The Level 3 Certificate in Creative Digital Media in AI Marketing equips staff with the latest tools, techniques, and knowledge to enhance your organisation’s digital presence, drive engagement, and boost brand reputation.

On successful completion, employees will gain a nationally recognised Level 3 qualification – fully funded for eligible applicants.

Qualification

On successful completion, learners will achieve a Level 3 Certificate in Creative Digital Media in AI Marketing.

Course details

What the course will cover:

This comprehensive online course develops practical, creative and strategic skills across key digital marketing areas, including:

• The role of AI and ChatGPT in digital marketing
• Current trends in the digital landscape
• Core marketing principles including the 7Ps and customer segmentation
• Branding and reputation management
• Content creation, website building, and mobile video advertising
• Email marketing, SEO, and digital legalities
• Basic design principles and campaign planning using AI tools

Participants will learn how to apply this knowledge to real-world business scenarios, improving marketing effectiveness across your organisation.

Delivery

The programme is delivered fully online, enabling staff to participate from the workplace or remotely with minimal disruption.

Participants will need:

• A computer with internet access
• A Microsoft Teams-compatible email address (e.g., Outlook, Hotmail, Gmail, MSN, Xbox, etc.)
• Microsoft Office software

Entry requirements

There are no specific entry requirements, making this an ideal upskilling opportunity for team members of varying experience levels.

Eligibility for funding:

Greater Manchester 2024/2025 Funding Rules for Applicant Eligibility:

• For learners aged 19+ on or before the 31st August 2024
• Lives in a Greater Manchester postcode region
• Lived in the UK for the last 3 years
• Be either unemployed and employed applicants
• If employed, must earn less than the current ‘low wage threshold’ of £32,200

South Yorkshire 2024/2025 Funding Rules for Applicant Eligibility:

• 24+ on or before the 31st August 2024
• Lives in a South Yorkshire postcode region (Barnsley, Doncaster, Sheffield or Rotherham)
• Be either unemployed or Employed
• If employed, must earn less than the current ‘low wage threshold’ of £30,476.96
• Must not hold more than one Level 3 or higher qualification

Progression

The course is designed to prepare staff to take on broader marketing responsibilities, apply advanced tools, and even transition into specialist digital marketing or content-focused roles.

This is also an excellent pre-apprenticeship opportunity for future progression into Digital Marketing Level 3 Apprenticeships or higher-level qualifications.